In the ensuing decades, the brand has built a rich legacy of championing high performance and helping to maintain the traditions of tennis. 1 of 9 Kazakhstan's Elena Rybakina returns to Romania's Simona Halep in a women's singles semifinal match on day eleven of the Wimbledon tennis championships in London, Thursday, J. The Swiss watchmaker has nurtured a special relationship with the season’s third Grand Slam ® event since 1978, when a pioneering union marked the start of its burgeoning partnership with the sport. And maintaining the tournament’s heritage sits alongside a deep commitment on the part of the All England Lawn Tennis & Croquet Club to constantly innovate. passed, and the luxurious watchmaker Rolex has been Wimbledons official timekeeper since then. This is a place of epic duels, where legends are written by the greats of the game. It is not an elaborate advertisement but rather the constant scene in every Wimbledon is because Rolex is the official timekeeper of the event. 2.7.1 Marketing strategies adopted in Wimbledon 2019. Wimbledon occupies a special place in the hearts and minds of tennis fans worldwide but the magic extends beyond the history, atmosphere and traditions. The leading players and emerging stars from across the globe will be in action in southwest London from 27 June to 10 July, with Rolex once again the Official Timekeeper for the world’s oldest tennis tournament.

With so much in common, its no surprise the relationship. Geneva, 21 June 2022 – This year’s 135th edition of The Championships, Wimbledon, promises to be another joyous occasion, marrying tradition with modernity during a fortnight of compelling sporting spectacle at the height of the English summer. Rolex became the official timekeeper for Wimbledon, the oldest tennis tournament in the world.

Wimbledon timekeeper